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Serena Ryder @go_67dd110fa8909
SSAI for Sports OTT Streaming: Ads That Keep Up with the Action

https://www.innocrux.com/b...

Nobody likes buffering — especially not during a live game-winning goal or final lap! Server-Side Ad Insertion (SSAI) makes it possible to deliver real-time, dynamic ads without interrupting the live sports experience.

SSAI seamlessly stitches ads into the OTT stream, ensuring smooth playback and keeping fans fully engaged. It also allows for personalized, targeted ads across devices, boosting revenue while protecting the viewing experience.

For sports OTT platf
23 days ago

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